You have a blog, and now you want to please your audience and make a little money. But as time goes by your traffic stays low.

Here are three ways you could be driving traffic away.

1. Not Enough Content

You may be posting daily, but are you providing enough content? Your posts need to be informative, useful and enriched with plenty of information.

It’s best practice to write at least 300 words per post to get the most SEO benefit. If your posts are shorter than that your blog traffic will suffer.

2. Website Comes Off as Spammy

If your blog contains too many ads, banners, offers, and promotional content, then you could be driving traffic away. A few ads or offers on your blog should be enough.

If you have too many ads and offers viewers may find your site to be too difficult to navigate. Even worse, users may feel that your website is a spam site, which ruins your reputation with people and search engines.

Your blog’s content should not be obstructed due to ads and offers, so do your best to place ads and offers in places that won’t obstruct users’ views and experiences on the blog.

3. Not Enough Videos

Another way you could be driving traffic away from your blog is by not publishing enough video content. More and more people prefer watching videos over reading text. Not only do videos enhance the user’s experience, but it can also help you out in the SERPs as well.

By publishing videos to your blog, you will attract more traffic and also see a higher number of people returning to your site. 

These are not the only ways you could be driving traffic away from your blog, but they are some of the most common.  

If you want to increase traffic to your blog and keep visitors coming back for more, you need to cut back on the ads, add some video content, and make sure your posts are engaging. You should have no problems increasing traffic! 

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You’ve just finished writing a great blog post. You’ve researched a topic, written tons of engaging content, and inserted a few relevant images to add visual appeal. Now all that’s left is to post it.

Only one question remains: When should you post it?  Right away? Should you wait until after lunch? Maybe put it off until tomorrow morning?

Have you ever wondered if the timing of a post matters? Well, it does. 70% of people who read blogs read them in the AM hours. And blogs get their most inbound links at 7 AM!

The Mad Wave of Blog Posts

There are pros and cons to publishing during peak hours. You’re not going to get undivided attention. Yes, you will get more traffic, but you will also get more bounces and less time spent on page. This means your high traffic might not be high-quality traffic.

Finding the Right Time to Post

Does this mean that you should post to your blog only in the morning? Maybe! Every blog is different, and every blog has a target demographic.

You need to make sure that you are posting at a time when your target demographic is active. For example, if your target audience is men, you’ll find them actively reading blogs at night more than women.

Using Your Own Data

The key is to use data to your advantage. By collecting your own data, you can begin to customize your posting schedule to fit your demographic. Look for when your readers frequently read posts, comment or socially share your blog.

There are a variety of factors that will determine your audience’s engagement, including whether they are local or global, as well as their age, gender, and the time at which they are most likely to make a purchase. 

You can collect all this valuable data using the custom Google Analytics tool. By tracking your website’s activity, it can tell you about your lead conversions according to the day of the week, and even hour of the day! 

If you do your homework you should be able to pinpoint the best time to post to your blog. After all, no one knows your audience better than you do, so keep track of the statistics and implement a content marketing plan.

The post How To Delight Your Audience With A Blogging Schedule appeared first on Crowd Content - Blog.