Content Optimization Tools: What They’re For and How to Choose One

Content marketing is a highly effective strategy for growing your business — it can boost your search rankings, improve website traffic, and keep the leads pouring in. But to truly power these results, consider adding a content optimization tool to your personal tech stack. These platforms help you create content that’s backed by solid SEO […]

Looking for Ways to Increase Your Site’s Authority? Try Working with Subject Matter Experts

No matter what you sell, you need content to educate people about your company and persuade them to call, click, email or buy. With so many firms publishing the same type of content, however, it’s easy to get lost in the shuffle. One way to stand out from the crowd is to hire subject matter […]

50 Popular Types of Web Content for Driving User Engagement

Having fresh, informative and interesting types of content remains the best way to attract readers and search engines to your website or social media page. Diversifying your content types can also set your business apart from the many other web pages vying for your customers’ attention. Content marketing done well can increase your brand awareness, boost your […]

Thought Leadership Central: How to Write a White Paper

Comprehensive marketing strategies include many different types of optimized content. Sales funnels often begin with social media ads, pay-per-click ads and other types of microcontent. Advertorials — ads disguised as regular articles — drive traffic to landing pages; blog posts do the same thing. Then you have long-form editorials and white papers. But what are white […]

How Long Should a Blog Post Really Be?

How long should a blog post be? Well, as with many marketing questions, the classic “it depends” is a good answer. The experts behind content analysis tool Yoast say a standard page should be at least 300 words long and cornerstone content should start around 900 words. HubSpot looked at its data and puts the ideal blog […]

Posted in SEO

Writer Spotlight: Bea Johnson — Thoughts on Words, Wizards and Wildlife

There have been many famous wizards over the centuries — Prospero, Merlin and Gandalf, to name a few. But we also have quite a few here at Crowd Content. They may not be sorcerers, but our wizards do possess that powerful magic that can conjure up great content. It’s this wizardry and skill that we […]

How to Optimize Content for SEO: A Quick Guide

White hat vs. black hat SEO, LSI keywords, SERPs — what do these terms mean, and more importantly, how do they interconnect within the vast universe of SEO? As we venture into 2024, the landscape of search engine optimization continues to evolve at a breakneck pace. But what does optimizing content for SEO entail in […]

Posted in SEO

Online Marketing SOS: What is SEO Article Writing?

You’re an established business with a modern website, but you don’t get many visitors. Everything looks great, so why can’t people find you online? If you haven’t optimized your website, that lack of SEO might provide an answer. But what is SEO article writing, and how can it help you drive traffic? We’ll dive into […]

Writer Spotlight: Rachel Elle — A Peek Into the Life of a Crowd Content Pro

When life gets a little unpredictable (2020, we’re looking at you), it’s good to have things you can count on: the sun rising each day, the ocean tides rolling onto shore, and the arrival of spring after a long winter. At Crowd Content, it’s our writers we count on when things get hectic. This month’s […]

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