4 minute read
We all know that headings, images, bullet points and other elements can make your content stand out and seem attractive, but we shouldn’t forget about the readability of the actual text itself. Overly wordy or fancy phrasing can put readers off. On the other hand, too simple a writing style may make your website appear […]
6 minute read
Writers who want to cultivate their own private clients must have a website. It serves as a resume, sales pitch, writer’s bio and more. If you’re a freelance writer and don’t yet have a website, or if your site is outdated, here are the essential pages that make a great writer website for landing your […]
9 minute read
Your online presence is crucial for any marketing strategy. Your website, in particular, is often the first thing potential customers see when they encounter your brand online. It’s no secret your site plays a big role in driving conversions. And yet, many brands neglect the holy grail of web conversions: landing pages. Landing pages are […]
3 minute read
Freelance writing can accommodate a lot of lifestyles, providing an effective – and fun! – way to make extra cash while indulging in a passion for words and witticisms. And it’s perfect for college students! I stumbled into freelance writing during the second semester of my junior year of college, in early 2010. My on-campus […]
4 minute read
Blog posts. Website content. Reports. White papers. Grant proposals. Business plans. Sales letters. So much to write, so little time. Sound familiar? Maybe it’s time to bring in reinforcements. Hiring a freelance writer just may be the answer, but don’t take my word for it. Here are ten reasons why you should hire a freelance […]
4 minute read
Creating compelling content is the first and foremost duty of any content marketing writer. But simply writing one great blog post, article, or white paper doesn’t compel your audience to read the next piece of content you create. Unless you actively work to build a relationship with your audience, each piece of content will be […]
If you use content to promote your business, you know that the content marketing landscape is ever-changing and increasingly crowded. In this competitive environment, it takes more effort to get in front of your target customers. Content intelligence enables you to work smarter, not harder, so you can improve quality and scale efficiently. What Is […]
2 minute read
You already know how important fresh, relevant SEO content is to your enterprise – blogs, white papers and website copy don’t just impact your ranking among the search engine results pages (SERP’s), your online content lets the world know who you are, what you do and most importantly, why they should trust you. Effective content marketing […]
Many freelancers don’t think of themselves as small businesses, simply because the term “small business” conjures up images of a cute little storefront on a quiet small town street. While this is true for a quaint bakery, it’s also true for those of us who sit at home, typing relentlessy away at our computers. When we begin […]
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