Content Marketing Guide for Ecommerce Startups with Limited Resources

Starting an ecommerce business from scratch is always a challenge, especially when your marketing budget is small. Marketing can be a steep climb for any new company and, when done poorly, it can mean a long road to the top — if you ever get there. Content marketing is among the most valuable and affordable marketing strategies […]

Trust vs. Control in the Client / Writer Relationship| Part 1

“You can’t always get what you want But if you try sometimes you just might find You get what you need” -The Rolling Stones When it comes to content marketing, there is a complex dynamic between the client and the writer. Clients are investing in content that will provide positive growth for their product, their company, […]

What Content Marketers Can Learn About Instagram From Ben & Jerry’s Ice Cream

Instagram may be “just a bunch of photos” to some, but it’s one of the fastest growing platforms available to modern content marketers. According to Content Marketing Institute, brands’ use of Instagram grew 17% in 2014 alone. If you’re not already reaching customers on Instagram, it’s time to start. Instagram’s Benefits for Marketers With more […]

Can Fresh Product Descriptions Drive Business?

If you have any experience with online shopping, you’ve probably found yourself in a situation similar to this: You’ve found what looks like the perfect piece of furniture. You click on a link to find out more about the product and…nothing. Not even the measurements. How likely are you to make a purchase with nothing […]

How to Get Started With Content Marketing

Getting started in content marketing isn’t particularly difficult. But getting started in a way that is actually productive can be difficult. A content marketing campaign that is built poorly will quickly stagnate, providing no meaningful benefit, and will probably actually cost you money once you take into account the cost of producing content. If you […]

Top 9 Tools Needed to Master Writing Quality Content

Looking for new ways to improve the quality of your marketing content? There are literally hundreds of online content writer tools and applications that can help you. The following top ten content writer tools are the best digital options to help you improve the efficiency and effectiveness of your content marketing. 9. Google Calendar – […]

How the Content Marketing Funnel Works for Your Business

What is a content marketing funnel or ‘marketing funnel’ and how can small businesses, online marketers and ecommerce owners or managers use it to increase profits, interaction and engagement on their websites? Traditionally, the Marketing Funnel is a way to describe or visualize the path on which your target market, i.e. website visitor, customer or […]

Feature Friday: How to Order Facebook Posts

TGIF! Today on Feature Friday, Curtis demonstrates how to order Facebook posts for your company page. Our qualified writers can create creative and engaging Facebook posts that are unique to your business and industry. You have the ability to provide basic or detailed instructions for yiour writer. Additionally, to give your writer an idea of what you […]

The Law of Attraction: How to Attract Visitors to Your Blog

As more blog post writers leap into the blogging pool, it is important to differentiate your blog and keep visitors coming to your site. With millions of blogs already in circulation on the web, using a few key tips can help you stand out from the crowd. Try Out Of The Box Ideas Brightpod recognizes that […]

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