2 minute read
Content marketing had a quite turbulent year in 2014, filled with plenty of highs and lows. Online writing services have also been both benefited from and been a victim of this roller coaster ride. Now that 2015 is here, it is a good time to look back at 2014 and analyze what website content writing […]
3 minute read
The phrase “the long tail” was coined in 2004 by Chris Anderson. In Wired Magazine, he wrote: “The Long Tail: Forget squeezing millions from a few megahits at the top of the charts. The future of entertainment is in the millions of niche markets at the shallow end of the bitstream.” He was referring to the […]
3 minute read
One of the biggest differences that separates a social media account with thousands of followers from one that has a few dozen, is user engagement. Spam has been a serious issue. New laws are continuously being introduced with the aim of reducing spam or eliminating it outright. Different than spam, though not without its similarities, are […]
2 minute read
Despite the growth of social media and texting, even in 2015, email marketing remains the most popular form of digital marketing for potential customers. This fact is somewhat amazing given the fact that effectively email is to traditional mail as social media is to a phone call. Yet despite email being practically prehistoric in internet […]
2 minute read
Good content marketing requires a good writer. Great content marketing requires a good writer with access to good content marketing resources. Conveniently, if you know where to look, most of these resources are available free online. If you aren’t using the following content marketing resources in your marketing, you should start now. Fre.sh This free […]
3 minute read
Does your website have what it takes to successfully get traffic and be properly recognized by Google? Here’s three important SEO tips from the experts to make sure you’re getting the most out of your content. Keywords Are Important: Don’t Overdo It! Content consumers on the Internet are savvy. So are search engines. They are able […]
2 minute read
As search engines become more intelligent, writing engaging SEO copy requires increasingly skilled writers. This is why more businesses are relying on SEO content writing services for their marketing. If you are looking to be competitive in the field of SEO content, the following tips will help you improve your fundamentals. Format Blog writing is […]
2 minute read
Content marketing is often about selling products or selling services. But certain forms of content marketing are instead about selling solutions, strategies, or techniques. The two main ways to market a strategy is with a white paper or with an e-book. Which option you use depends entirely on type of strategy or solution you are […]
2 minute read
Content marketing is a lot like fishing. You need to get a hook in your audience, engage them for a bit, and finally reel them in. Blogging as a form of content marketing, is generally quite effective at the last two steps of the process, but it doesn’t offer much of a hook. Blog content […]
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